Turning Your Skills & Expertise Into a Successful Membership Site With Rachel Miller of Moolah

Today’s guest, Rachel Miller of Moolah Marketing, had sat next to Micah on an airplane 18 months ago as a complete stranger.

Little did she know the advice she’d get on that flight would be just what she needed to hear to finally get the first version of her membership site launched.

At the time she didn’t have an email list, she wasn’t well known and had been holding herself back from launching her own program with a few common mindset hurdles that people often have when it comes to launching a membership site.

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How to Create a Successful Online Course and Membership Wisdom with LifterLMS Co-Founder Chris Badgett [Episode 22]

In today’s episode, Chris Badgett, the CEO and co-founder of LifterLMS joins Micah to share his insights about online course design, membership sites and his advice for anyone who’s thinking about starting an online course.

Starting an online course is hard. When you’re trying to start your own online course, people run into what Chris refers to as “the five hats problem”. To run a successful online course, you have to be an expert, you have to be a community builder, an instructional designer, a technologist and you have to be an entrepreneur. Fulfilling all these roles yourself can be a huge challenge.

Chris shares his advice on how you can overcome this problem and talks about the right way to approach launching an online course when you’re just getting started.

Throughout this episode, Chris shares a ton of useful nuggets you can use to improve your online course or membership site. He discusses the importance of using feedback loops to improve the outcomes for your students and ultimately make your online course more successful.

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How to Create a Successful and Authentic Membership Site That’s Built for the Long Term With Tracy Childers [Episode 21]

In this episode Micah interview’s Tracy Childers, “the godfather” of membership sites. Throughout this episode Tracy shares how he co-founded WishList Member. He shares his advice on how to run a successful membership site for the long term and his advice on starting a reliable business partnership.

Tracy and Micah talk about how the subscription economy has evolved over the years. Where it’s headed in the future and what this means for people who are looking to start a membership site. They also discuss a few important topics that every business owner should start considering to make sure their business stays prepared for the future. To find out what they are exactly, you’ll want to check out the full episode…

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Advice On Building a Startup and Improving Customer Retention with Kyle Leavitt [Episode 20]

On today’s episode, Kyle Leavitt will be joining us. We discuss building a startup and what it takes to build one from the ground up. Kyle shares his advice on improving customer retention, increasing customer loyalty and the importance of core values in a business.

Kyle Leavitt is the recent co-founder of LoyalStream. He had also co-founded CustomerHub, which he sold to Infusionsoft, where he became a key leader who helped grow the company from $1M to $100M+ in annual recurring revenue.

Kyle joined Infusionsoft in 2005 then started talking to entrepreneurs every day on the phone and selling Infusionsoft to them. He left Infusionsoft in 2008 and started a software business with his brother and business partner called CustomerHub, which he then sold back to Infusionsoft and joined the product team where he served as Director of Product Management and later VP of Product.

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Establishing the Endgame For Your Membership Site and Positioning Yourself as an Authority Figure with Eric Christopher [Episode 19]

Eric Christopher is an innovative business consultant and media expert who helps business owners position themselves as authority figures and assists them in gaining exposure through major media channels.

Throughout this episode, Eric brings up some key questions every business owner should ask themselves about what the ultimate endgame is for your business and what the end game is for your membership site.

Eric shares his advice on how you can better position yourself and your brand as a respected authority figure for the long term that matches up with the goals and core values that you have for your business.

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Outsourcing Membership Site Builds

Tips and Tricks for Outsourcing Memberium Setup to Upwork Successfully

Starting a new membership site project can be daunting and you may want to outsource your work to a consultant or freelancer. We frequently see site owners hire freelancers from Upwork. While Upwork may be inexpensive, it’s not without it’s own “hidden” costs and considerations to keep in mind. This short guide hopes to help you have a more successful engagement with your freelancer.

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Membership Site Video Hosting

With fast, reliable internet connections, video is an increasingly popular way to deliver video content to the members of your membership site. Video can be a powerful tool to illustrate techniques, and to connect at a more personal (face to face) level with your members and prospective customers.

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